About Blair Fiander

Blair Fiander is a standout social media consultant, strategist, and content creator trusted by some of the world’s biggest brands—including Google, Sony, and LG—to deliver high-impact digital campaigns that get results.

While still completing her university degree, Blair has built a thriving consultancy and a reputation for producing content that doesn’t just perform—it explodes. One advert alone reached 11 million views, and she’s driven a 17,563% increase in brand reach on a single campaign. Her secret? A rare ability to combine viral creativity with laser-sharp strategy.

Blair has also been featured on BBC News and other major media outlets, recognised for her fresh perspective and impact in the digital space. She’s not just behind the scenes—she’s leading the conversation.

From influencer marketing and platform-specific growth to storytelling that sticks, Blair specialises in making brands impossible to ignore. If you're looking to grow your audience, boost engagement, and actually move the needle—she’s the expert brands are turning to.

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Trusted by leading brands around the world:

  • Sony logo with white text on black background

    Sony

  • Colorful circular logo with red, blue, green, and yellow segments resembling a stylized 'G'."

    Google

  • LG logo, red circle with stylized letters 'L' and 'G' forming a face.

    LG

  • Bill & Melinda Gates Foundation logo on red background.

    Billl Gates

  • Childline logo with white text on a blue background.

    Childline

  • White letter 'Q' on a blue background, resembling an app logo.

    Quizlet

  • Green square with a white letter 'U'."}

    UniDays

  • ACCA logo with white text on red background

    ACCA

  • White letters 'SB' on a purple background

    Student Beans

  • Giffgaff logo in white text on a black background

    GiffGaff

  • Orange square with white plus sign and letter B

    Babbel

  • Discord logo on a blue background

    Discord

  • Current Account Switch Guarantee logo with upward arrow on a dark blue background.

    CASS

  • Turnitin logo with a stylized arrow icon and text on a dark background.

    Turnitin

  • 3D letter F in white with grid pattern on blue background

    FlexiSpot

  • Looop logo with stylized text on green background

    Loop

  • C logo with a rainbow gradient circle

    Genially

  • Khan Academy logo on a blue background

    Knowunity

  • Illustration of a blue letter "T" with a yellow flame on top, containing a white letter "B".

    Bright teach

  • Community Fibre logo on green background

    Community Fibre

Services:

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Social Ignition

Content Creation Essentials

Best for brands looking to spark fresh engagement without a full-scale campaign overhaul.

  • Custom Video Content: 2–4 high-quality, short-form videos/month (Reels, TikTok, YouTube Shorts), crafted to increase reach, retention, and engagement.

  • Full Production: End-to-end scripting, filming, editing, and optimisation for platform algorithms—designed to reduce bounce rates and improve average watch time.

  • On-Brand Creativity: Scroll-stopping visuals, conversion-focused captions, and optional features like voiceovers or ASMR elements to boost viewer interaction and click-through rates.

  • Quick Impact: Ideal for product launches, promo cycles, or revitalising underperforming feeds.

Your brand’s ignition switch to stand out and spark immediate interest.

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Social Momentum

Strategy & Content Powerhouse

Best for brands ready to accelerate growth with a blend of smart strategy and creative content.

  • Bespoke Content Strategy: Monthly content roadmap built around your KPIs—whether it's reach, engagement rate, conversions, or follower growth.

  • Expanded Video Production: 4–8 dynamic short-form videos per month tailored to platform-specific behaviours and trends.

  • Deep-Dive Analytics: Regular audits to track CPE, CPC, and engagement ROI. Hashtag optimisation, post timing, and retention analysis included.

  • Insightful Reporting: Clear, jargon-free monthly reports with next-step recommendations based on performance data.

Designed to create unstoppable momentum—turning every view into a loyal connection.

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Full Throttle

End-to-End Social Domination!

Best for brands aiming to dominate the digital landscape with a comprehensive, hands-off solution.

  • Complete Campaign Management: Strategy, production, scheduling, and execution—from product pushes to influencer partnerships—designed to maximise ROAS and reach.

  • High-Volume, High-Impact Content: 10+ videos/month engineered for high watch-through rates, retention boosts, and click-through conversions.

  • Advanced Strategic Consulting: Deep-dive social audits, multi-platform KPI tracking, and data-led iteration to continually optimise performance.

  • Ongoing Creative Direction: Brand voice refinement, test-and-learn creative variation, and A/B testing insights to improve CPA and audience acquisition.

The ultimate package for brands that want to go full throttle—capturing attention, driving engagement, and achieving real, measurable results.

Let’s Get Started!

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